Emerson Street Media had the privilege of capturing 125 years of history, innovation, and resilience in a special anniversary video for Weldon, Williams & Lick (WW&L). Traveling to Fort Smith, Arkansas, our team sat down with more than 20 dedicated team members, including the CEO and a direct descendant of one of the original founders, to tell the incredible story of this legacy company. Through these conversations, we explored the company’s origins, its evolution over the decades, and its ability to pivot and innovate to meet the ever-changing needs of its customers.
From its deep-rooted traditions to its forward-thinking approach, the video showcases not only the company’s history but also the culture that has made Weldon, Williams & Lick a trusted leader in its industry. More than just a look back, this project also highlights the excitement for the future. As the company continues to grow and adapt, its commitment to excellence and its people remains stronger than ever. We were honored to bring this milestone celebration to life and to help share the remarkable story of WW&L’s 125-year journey.